Jumoke Dada: Founder & Creative Director Taeillo – Building an E-Commerce Furniture Business in Nigeria
On this weeks episode, I chat with award winning entrepreneur, Jumoke Dada the Founder, CEO and Creative Director of Taeillo a tech enabled business that leverages mixed reality to sell furniture in Nigeria.
We talk about how her love for the creative process led her away from architecture to furniture design. How she has distinguished herself in the market using technology and the path to building a direct to customer online furniture retail business in Nigeria.
Jumoke graduated with a first class in architecture from University of Lagos, Nigeria, She was part of the Fall 2020 Nasdaq Milestone Maker. She is a Tony Elumelu Foundation Awardee, a Diamond Bank Building Entrepreneur Awardee and a She Leads Africa Accelerator Awardee. She was featured on Elle Decoration South Africa, BBC World News and listed in 100 Most Inspiring Women in Nigeria.
Jumoke’s African Business Story is dedicated to creating a brand Africans all around the world can be proud of and ensuring all Africans have access to affordable furniture.
AFRICAN BUSINESS STORIES WEBSITE:
www.africanbusinessstories.com
AFRICAN BUSINESS STORIES INSTAGRAM:
https://www.instagram.com/afribizstories/
AFRICAN BUSINESS STORIES FACEBOOK:
https://www.facebook.com/afribizstories
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Imagine all Africans having access to affordable furniture.
“Changing our business model to a direct to consumer brand has been very impactful.”
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